The Business Camp Method®

The Business Camp Method®, by Marketing Consulting Services, is specifically developed to create new strategies, concepts and products in 12 hours.


The results are based on strong prior analysis, ensuring that the Camp is able to target the clear ambitious goals of the company. The results are co-created by selected participants from a range of competencies and experience grades, under the direction of professional process managers.

 

Participants will be in mixed groups with strengths in a range of relevant fields, such as: Market Assessment, Sales & Marketing, Law, Economy & Finance, Logistics, Creativity, etc.

The aim is to utilise the mix of skills and knowledge to develop interesting and innovative business solutions while allowing the company and students to learn from each other in a collaborative process.


The Business Camp concept is a mixture of group work, assembly discussions and external inspiration.
The best solutions, described in detail, are presented to the panel of judges, and tested for their practical feasibility.

 

All lines of study are encouraged to sign up! (7,5 ECTS)

 

>> The Business Camp method – Learn more

>> Watch Instant Innovation Camp - Fall 2008 film

 

Highly effective. I love time pressure – keeps things running.
Student, Codan group
at Instant Innovation Camp Dec. 2008